Caesars invests $67m in communities in corporate social responsibility drive

Caesars Entertainment invested $67m in communities where it operates casinos in 2019.

In its latest report, Caesars Entertainment revealed it invested $67m in communities where it operates casinos as part of its corporate social responsibility strategy.

The People Planet Play report

The operators’ “People Planet Play” report is the framework that underpins Caesars’ corporate social responsibility strategy and revealed several other achievements in 2019 and the first half of 2020 prior to the merger with Eldorado Resorts.

Caesars’ president and chief executive Tom Reeg, said: “This year has certainly presented opportunities and challenges as we respond to the pandemic throughout the US. Perhaps most importantly, we see this as an opportunity to work together in the newly formed Caesars Entertainment, bridging our community-driven efforts and strengthening them within a larger organisation.”

Caesars’ achievements

The major achievements of Caesars for the period include contributing $67m, and the value of 370,000 hours volunteered by staff, to its local communities.

The operator also revealed that it turned every dollar of revenue into a 46 cent contribution to its communities, almost four times the average community contribution for US corporations.

When it comes to diversity, equality and inclusion, the workforce at Caesars legacy properties consists of 45% women and 35% ethnic minorities in management roles. The US casino giant said it will continue its commitment to gender and racial equality going forward.

Caesars also held its very first Corporate Diversity, Equity and Inclusion Summit which was attended by 48 executives from corporate and advocacy groups.

When it comes to staff Caesars revealed it provided 1.5m hours of training to its employees in 2019, which was the equivalent to more than 27 hours per employee for the year. On top of this, 49,900 staff received responsible gambling training.

The operator also laid out several environmental achievements in 2019 including a 19.7% reduction in absolute Scope 1 and 2 emissions compared to 2011 levels. Scope 1 emissions include direct emissions from activities of a business, while Scope 2 emissions cover emissions from electricity purchased and used by a business.

The casino operator also managed to divert 43% of all waste from landfill sites and reduced water use per 1,000sq ft at its venues by 3%. On top of this, the business recorded more than 40,000 charging sessions using its electric vehicle charging stations.

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