Roar Digital to enter Oregon sports betting market through tribal deal

Roar Digital has secured entry into Oregon’s sports betting market.

The joint venture between MGM Resorts International and GVC Holdings, Roar Digital, has secured entry into Oregon’s sports betting market after inking a sports betting partnership with the Confederated Tribes of Grand Ronde in Oregon.

This news comes after the Oregon Lottery reported that its SBTech-powered online sportsbook, Scoreboard, saw a 64.5% month-on-month increase in handle up to $7.3m in May.

What’s covered in the deal?

Under the long-term partnership, Roar Digital will act as the tribe’s exclusive sports betting partner and will open a BetMGM-branded land-based sportsbook at Spirit Mountain Casino.

On top of this, Roar Digital will have the opportunity to launch an on-premises mobile sports betting app, as well a state-wide online betting platform should state regulation pass.

Roar Digital’s chief executive Adam Greenblatt said: “We have found a great partner in the Confederated Tribes of the Grand Ronde and Spirit Mountain Casino and look forward to working with the Tribe to bring leading retail and online sports betting experience to Oregon.”

Spirit Mountain Casino general manager Stan Dillon said: “This joint venture between two of the gaming industry’s most recognisable brands will bring a world class sports betting offering to Oregon.

“We’re excited to launch this partnership with BetMGM, which will allow us to extend our established position as the Northwest’s premier entertainment destination.”

BetMGM in the US

At the time of writing, BetMGM operates 13 sportsbooks across the US, including Michigan, Mississippi, New Jersey, and Nevada.

In addition to land-based betting, the sportsbook operates its online and mobile betting app in Colorado, Nevada, New Jersey, West Virginia and Indiana.

Sports betting in Oregon

Prior to the passage of the professional and Amateur Sports Protection Act (PASPA), Oregon, Nevada, Montana and Delaware already offered a form of legal sports betting. The existing sports betting laws were ‘grandfathered’ in under PASPA allowing Oregon, and the other states, to continue to offer sports betting even after PASPA became law in 1992.

Oregon’s sports betting offering came in the form of its Sports Action parlay game which was shut down in 2007.

In June 2019, the Oregon Lottery inked a contract with SBTech to power the Lottery’s online and land-based sports betting products. The Lottery and SBTech launched the sports betting platform Scoreboard in October, a month later than initially expected.

Prior to the launch of Scoreboard, bettors in the state were limited to using the land-based sportsbook at the Chinook Winds Casino in Lincoln. The tribal casino launched sports betting in late August, and up until October, was the only legal sports betting option in the Beaver State.

The Lottery planned to begin the roll-out of its land-based betting kiosks in January, but the Lottery has yet to provide an update on when this will happen.

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