The Horseshoe Casino in Baltimore has entered into a partnership with the Baltimore Ravens NFL team.
The Horseshoe is owned by Caesars Entertainment Corporation and is the first Caesars property to partner with an NFL team.
Kevin Rochlitz, Senior VP of Corporate Sales and Business Development for the Ravens, said: “We’re enthused about this partnership and believe it will further enrich the entertainment appeal surrounding M&T Bank Stadium.
“Additionally, we feel it will help contribute to the exciting development taking place throughout the area.”
This partnership will grant the Horseshoe exclusive rights to use the Raven’s markings and logos for promotional use.
The Horseshoes three-floor bar, 14Forty, will also be rebranded as a Baltimore Ravens bar.
Erin Chamberlin, Caesars Regional President and Horseshoe Casino General Manager, said: “We are two strong Baltimore brands that are committed to the city and the region. We both offer a unique entertainment product with broad and complementary appeal.”
This marks the second ever partnership between an NFL team and a casino property.
In September the Dallas Cowboys became the first ever NFL team to partner with a casino property after naming the Winstar World Casino and Resort as the teams official betting partner.