UK's Best Online Betting Bonuses

By Ben Miles & others on Fact checked by Adam Dickinson
Claim some of the best free bet offers for new and existing players with our recommended bookies for betting bonuses. Simply compare, pick your favourite and bet!
Betting Site Score New Customer Bonus Expert Review Secure Sign Up Link Sports iOS App Android App Streaming Terms
1. STS Bet
78%
Bet £10 Get £30 in Free Bets

Reviewed & verified by our team

"STS Bet have just added UK horse racing to their platform, and have a brilliant horse racing loyalty club to to join, offering a £10 free bet every week "
Get Bonus
32
No
No
No
New Customer Offer 18+. New depositing customers within 30 days from registration. Promotion valid from 4/04/2022 until further notice. Bonus code SBWB30 required during the first deposit. First deposit min. £10. Bet min. £10 on any sports-related markets, single or accumulator bets, pre-match or in-play, with min. odds of 1/2. 3 separate free bets of £10 each, credited within 48 hours, valid for 30 days, for any sport. No wagering requirements on the free bet winnings. Free bet stakes not included in any subsequent winnings. Deposit method restrictions apply. BeGambleAware.org T&Cs apply 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
2. 32Red
80%
100% Profit Boost

Reviewed, rated & tested by our team

"The Know Your Customer check is easy to complete and free bet welcome bonuses are easy to claim right after you sign up. "
Get Bonus
33
Yes
Yes
Yes
New Customer Offer Opt in. Min. Odds Evs, Max. £10 stake, Max. additional profit £100. Skrill and Neteller deposits are not eligible 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
3. Unibet
85%
Deposit £10, get £40

Reviewed, rated & tested by our team

"The easy to access odds boost option on racing bets makes this a solid option for those wagering on the horse. "
Get Bonus
38
Yes
Yes
Yes
New Customer Offer Minimum deposit £10. Place a £10+ bet on football of odds 1/1 (2.00) or greater to receive your £30 in football free bets once qualifying bet is settled. Free bets valid for 7 days. £10 Casino bonus will be credited the day after you have deposited. Casino bonus must be wagered at least 35x before any withdrawals can take place. Full T&Cs apply. #AD 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
4. 10bet
87%
50% up to £50

Reviewed, rated & tested by our team

"The 10Bet experience was extremely smooth, verification was instant and my withdrawal was processed within 48 hours"
Get Bonus
32
Yes
Yes
No
New Customers Offer Min. deposit £15; Bonus amount 50% of deposit up to £50; Wager deposit and bonus 8x within 60 days; 4/5 Min. single odds or 2/5 min. acca selection odds; Max. stake contribution equal to the initial bonus; Certain bet types and payment methods excluded 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
5. Mr Play
73%
Bet £10 Get £15

Reviewed & verified by our team

"Take advantage of Mr Play's excellent welcome bonus and get to grips with the wide array of sports markets today"
Get Bonus
29
No
No
No
New Customer Offer Bet £10, get £15. £10 minimum deposit. Max £10 free bet is only valid for 14 days. Bet must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
6. Bet Storm
71%
Bet £10, Get £30 with Code 'Bet30'

Reviewed & verified by our team

"Enjoy fun competitions such as 'Wage Wars' and collect cash prizes while climbing up competition leaderboards "
Get Bonus
39
No
No
Yes
New Customer Offer New Players Only. Minimum stake $/€/£ 10, minimum odds1.5, stake not returned.1X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: $/€/£ 200. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms Apply 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
7. Luckster Sport
78%
Bet £10 Get £10

Reviewed & verified by our team

"Try this brand new sportsbook which has a particularly strong section on football & e-sports "
Get Bonus
No
No
No
18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
8. 888 Sport
84%
Bet £10 Get £30 in Free Bets +£10 Casino Bonus

Reviewed, rated & tested by our team

"One of the best betting apps I've used. Really easy to navigate and great market coverage. Fast withdrawal – paid out within 48 hours. "
Get Bonus
30
Yes
Yes
Yes
New Customer Offer Min deposit £/€/$10 • A qualifying bet is a ‘real money’ stake of at least £/€/$10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager the bonus amount 40 times within 14 days • Casino Bonus expires after 60 days • Withdrawal restrictions, payment methods, country & Full T&C’s apply. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
9. Bet Target
70%
Bet £15, Bet £10 Free

Reviewed & verified by our team

"Get bet recommendations using the Target Tip tool which analyses statistical information to provide you with the best possible wagers."
Get Bonus
27
No
No
No
New Customer Offer Min wagering on sport £15. Max one £10 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. Selected payment methods only. Bet expires after 14 days of being credited 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
10. Parimatch
92%
Bet £5, Get £30

Reviewed & verified by our team

"You can withdraw your funds from Parimatch within 30 minutes using the Visa FastFunds service available at selected banks. "
Get Bonus
32
Yes
Yes
No
New Customer Offer Opt In, bet £5 (odds 2.00+) within 7 days of registration & get 2x £10 Free Bets for set events (odds 2.00+) + £10, Slots Bonus, selected games, 20x wagering to withdraw max £250. Bonuses expire in 7 days. Card payments. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
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🏆 Best Overall Score:
92%
🎁 Largest Free Bet:
£50
🤝 Highest Deposit Match:
100%
💷 Minimum Deposit:
£5
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Looking for a way to boost your bankroll without burning a hole in your pocket? We’ve lined up the best sportsbooks for betting bonuses and our top pick is Bet365.

Best Choice for Betting Bonuses
Bet365
Rated 92%
Bet £10 & Get £50 in Free Bets

Reviewed & verified by our team

"Bet365 are one of the biggest online bookies and offer players a Bet Builder, Acca Boost and Early Payout on multiple markets"
New customers only. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
Honest Bookie Reviews
We review, score & personally test dozens of betting sites.

Why we recommend Bet365 for betting bonuses

  • Players can earn up to a 70% bonus on pre-match football and tennis accumulators. If your bet is successful, Bet365 will add a bonus of 5 - 70% to your winnings, paid out in cash. The bonus amount is dependent on the number of selections in your accumulator.
  • If you sign up and deposit £5 or more, Bet365 will match your deposit in bet credits, up to £100. The credits will be awarded once you place qualifying bets to the same value as your deposit and they’re settled. New customers can claim this bonus within 30 days of joining and you can even use a combination of bet credits and your real money balance to fund your bets.
  • Getting paid for a losing bet sounds too good to be true, but Bet365’s early payout offer gives you the chance to win before the match is over. The offer is available on football, NBA and NFL bets when your selected team goes two goals, 20 points or 17 points ahead respectively. You’ll receive a payout no matter what the final result is.

Already signed up with Bet365 or just looking for something different? Take a look at 888sport and MansionBet. While 888sport doesn’t feature an accumulator bonus, new customers can land £30 in free bets with just a £10 qualifying bet. Returning 888sport customers can take advantage of daily rewards too – boosted trebles, enhanced wincasts and a daily £5 free bet whenever you win at 4/1 or more. New MansionBet customers can claim a bet £10 get £20 offer. It’s a more modest offer than you’ll find at Bet365, but provides better value for players on a lower budget. Plus, you can bank an accumulator bonus on winning bets with four selections or more.

With the online sportsbook marketplace becoming even more competitive as new betting sites enter the fray each month, bettors are being bombarded with free bet offers, new bonuses and promo codes like never before. Every bookie wants you to sign up with them, but there’s just not enough time in the day to give them all a go. Fortunately, you won’t have to.

There are a bunch of welcome bonus offers out there, but there are also a few promotions for existing players too. Whether you’re looking to grab a bonus at a top football betting site, or want a bonus for betting on tennis, our quick guide to sports betting bonuses will give you everything you need to know to pick out the best bonus for you. Once you’re done, you can choose from our list of best betting sites – we’ve only picked out the best on the market.

UK's Best Sports Betting Bonuses

  • Bet365 - Claim an accumulator bonus

    Bet365 welcomes new players with up to £100 in bet credits. To unlock this bonus, you’ll need to make a minimum £5 first deposit. The site will then match that deposit in bet credits when you settle a qualifying bet of the same value. Existing members are also catered for at Bet365. Ongoing promotions for various sports include football and tennis accumulator bonuses which can boost your acca winnings up to 70%, and early payout offers for football, the NBA and MLB. With these, you’ll get single bets paid out if your team goes ahead by a specified margin of goals or points.

    pros icon What we like:

    • Up to £100 welcome bonus
    • Acca boost bonuses
    • Early cashout promotions

    cons icon What we don't:

    • No loyalty program
    • Not the best design
  • Coral’s new customer incentive provides £20 in free bets if you deposit and make a £5 qualifying bet on any sport. The bonus funds are awarded as 4 x £5 free bets, so you can dabble in various markets without putting more of your own money on the line. Coral also has some ongoing bonuses for returning customers to enjoy. With horse racing markets, for example, there’s a daily free bet up to £10 if your horse finishes a length or less than the winner. Football fans, meanwhile, can try ‘Correct4’, where you can win up to £50 if you correctly predict outcomes relating to a specific match.

    pros icon What we like:

    • 4 Free Bets on signup
    • Unique sports betting promotions
    • In-play betting offers

    cons icon What we don't:

    • Limited banking options
    • Sluggish live chat responses
  • 888Sport is one of three gambling verticals offered under the illustrious 888 wing. There are plenty of promotions available, including £5 free bets when your wager wins at odds of 4/1 or bigger, daily odds boosts, best odds guaranteed on horse racing, and loads more. Customers can also create their own wagers with the bet builder feature, and watch the action taking place via 888’s live streaming facility. In addition to this, there’s a £5 free bet up for grabs every week when punters join the Acca Club. New members will receive £30 in free bets when they sign-up and wager £10, as well as a £10 casino bonus to use on their favourite games. Potential punters should be aware, however, that this bonus comes with wagering requirements of 40x. 

    pros icon What we like:

    • Live streaming and bet building available
    • Welcome bonus combines sports and casino betting
    • Loads of ongoing promotions
    • Native app

    cons icon What we don't:

    • High wagering requirements on welcome bonus
  • There’s a 100% up to £100 matched deposit bonus up for grabs if you sign up as a new customer at MansionBet. A minimum bet of £10 is required and there’s also a 10x wagering requirement which applies to the bonus amount plus your deposit amount. When it comes to existing customers, MansionBet lays out bonuses tied to specific events. For example, you are awarded £10 free bets each day you make a minimum number of in-play wagers on the French Open. Horse racing fans can also look forward to their own rewards, with a £5 free bet for every 3/1+ winner backed on selected weekend races, and £25 cashback if their horse is beaten by a head or less in selected races.

    pros icon What we like:

    • Welcome bonus up to £100
    • Relatively low wagering requirements
    • Free bet offers every day

    cons icon What we don't:

    • No live streaming
    • Fewer withdrawal methods than other sites
  • Join Betfred and make a qualifying bet of at least £10, and the site will give you £30 in free bets when the bet is settled. As with our other top recommended UK sportsbooks, existing customers have bonuses on the menu too. Betfred’s ‘Double Delight’ and ‘Hat Trick Heaven’ promotions provide potential winnings boosts if your chosen player scores two or three goals respectively. These bonuses come in both pre-match and in-play varieties. If accumulators are your thing, you can opt-in for Betfred’s 5-fold acca insurance, which pays you back up to £10 in free bet credits if you lose by one selection. 

    pros icon What we like:

    • £30 in free bets for new customers
    • Boosted wins on football bets
    • Acca insurance promotion

    cons icon What we don't:

    • Website design is quite cluttered
  • New members at STS Bet can kick things off with £30 in free bets when they deposit and wager £10 of their own cash. This bonus credit comes in the form of three separate £10 free bets and can be used on single sporting events or accumulators in both in-play and pre-match markets, provided the wager has minimum odds of 1/2. Players will need to use the bonus code SBW30 to unlock the welcome offer, and there are no wagering requirements on any winnings gained via the free bets. Existing customers can also capitalise on enhanced accas and boosted odds in a range of betting markets.

    pros icon What we like:

    • No wagering requirements on free bet winnings
    • Enhanced accas and boosted odds available
    • Free bets available to use on single, acca, pre-match and in-play markets

    cons icon What we don't:

    • Deposits with Neteller, Skrill, ecoPayz, MuchBetter and Rapid Transfer all excluded from the welcome offer
    • No native app
  • Horse racing fans might want to consider 10Bet, where best odds are guaranteed on all events, and punters will receive their money back as a free bet if their horse loses by a neck or less. 10Bet also offers an acca boost up to 50% on bet slips that have three legs or more. Before you sample 10Bet’s huge range of betting markets, there’s a 50% up to £50 welcome bonus available, unlocked by a minimum deposit of £15 and a PLAY10 bonus code. Bets placed using bonus funds must be placed on events with minimum odds of 4/5 for singles and 2/5 for accumulators. The wagering requirements are quite steep at 8x the deposit and bonus, but punters will have 60 days to fulfil them.  

    pros icon What we like:

    • Best odds guaranteed on all horse racing events
    • Acca boosts and money back promotions
    • Huge range of betting markets
    • Native app

    cons icon What we don't:

    • High wagering requirements on welcome bonus
  • Through BetTarget’s Bet Battle feature, customers can compete with other members, placing on leaderboards and winning additional prizes on successful wagers. At the time of writing, there are dedicated battles for Premier League and European football events, though this will regularly change. New members will be offered a £10 free bet when they sign up and wager £15 of their own – this free bet can be used on single or acca markets, but must be wagered on odds of evens or higher. There are no wagering requirements of this welcome offer, but deposits made with PayPal, Skrill, Neteller and Paysafecard are excluded. 

    pros icon What we like:

    • Bet Battle for extra prizes
    • No wagering requirements on welcome offer
    • Target Tip offers exclusive betting insights

    cons icon What we don't:

    • Lots of payment methods excluded from welcome bonus
    • No native app
  • At the time of writing, Bet Storm offers specific promos on football, cricket, rugby, tennis, horse racing, basketball, F1, MMA, darts, table tennis, ice hockey, volleyball and esports events – and some of these sports will be able to enjoy via the site’s live stream. This is a first-class range of promotions, offering punters the chance to wager in the sport they’re most familiar with. New members can claim £10 in free bets when depositing £10 of their own, and these must be placed on events with minimum odds of 1/2. Those taking part will need to wager their winnings 1x and will have seven days to do so. Bet Storm’s Wager Wars feature also allows punters to place on leaderboards in a bid to win additional cash prizes. 

    pros icon What we like:

    • Live streaming available
    • Loads of promos targeted at wide variety of sports
    • Wager Wars offers extra prizes

    cons icon What we don't:

    • No native app
  • One of the best things about Luckster is that this betting site offers customers the chance to boost their acca odds by up to 77% on some pre-match markets. There’s a £10 free bet on offer once you’ve deposited and wagered your own £10, and this welcome offer comes with no wagering requirements and requires bets to be placed on events with minimum odds of 1/1. 

    pros icon What we like:

    • Up to 77% acca boost available on some bets
    • No wagering requirements on welcome bonus

    cons icon What we don't:

    • Site sometimes prone to glitches and broken links
    • No native app
  • Mr Play members can take part in a bid to win £300 on every Premier League and European match week, and there’s a cash reward for every participant that finishes in the top 20 of that week’s leaderboard. These leaderboards are more broadly available in other sporting markets too, with £1 of your wagers counting towards your leaderboard score if you so please. Mr Play also offers a bet boost on accas with a minimum of four stakes; this begins with a 4% boost, rising all the way to 77% for accas with 15 legs. By way of the welcome bonus, new members can bet £10 and receive a £10 free bet, which must be used on events with minimum odds of 1/1. Unfortunately, PayPal, Neteller, Skrill and Paysafecard deposits are all excluded from this welcome bonus, but there are no wagering requirements on any winnings. 

    pros icon What we like:

    • Odds boosts available on accumulators
    • Plenty of betting competitions available
    • No wagering requirements on welcome bonus

    cons icon What we don't:

    • Lots of payment restrictions on welcome bonus
    • No native app
  • Live streaming is one of the hallmarks of a great betting site, and Unibet offers this facility to its members, which means you can witness the action in real time from the Unibet site. The welcome bonus is offered as your money back if your first bet loses, requiring a minimum bet of £10. This comes with a wagering requirement of 3x, and Unibet will also chuck in a £10 bonus to use on the site’s online casino. Existing members will be able to make use of a range of other promotions too, including best odds guaranteed on all horse racing events and daily odds boosts on tennis events. Oh, and there’s £150 up for grabs for anyone who refers a friend to sign up. 

    pros icon What we like:

    • Live stream availability
    • Betting welcome offer includes a £10 casino bonus
    • £150 for those who refer a friend
    • Native app

    cons icon What we don't:

    • Welcome bonus could be more generous

Types of Bonuses

Types of Sports Betting Bonuses

Matched Deposits

The matched deposit bonus, which is also often used by online casinos, is also a popular sportsbook offer. It’s very straightforward in that a bettor makes a deposit and it will be matched (up to a certain amount) by the bookmaker. You might find a bookie that welcomes you with an offer of 100% matched first deposit up to £100, for example, which basically doubles your initial qualifying bet. Sounds great, right? 

There is almost always a wagering requirement attached to a matched deposit bonus, which will need to be cleared before you can bank this money and any winnings made from it. Wagering requirements involve betting the value of the bonus, the qualifying bet, or a combination of the two a set number of times before you claim your winnings. It’s best to remember that full terms and conditions apply when investing in a matched deposit.

Matched deposits are regularly seen at online casinos, but less so at bookmakers. These bonuses see the bookie match your deposit at a certain percentage within an agreed limit to boost your bonus balance. 

Matched Bets

Matched bets are largely the same as matched deposits. The only difference here is that the bookmaker will credit new customers with their bonus funds once they’ve placed your first bet, rather than making your first deposit.

One example of a current matched bet comes from Luckster, where players making their first bet of £10 will receive another £10 to wager on the site – no wagering requirements attached. 

Best Matched Deposit Bonus
Bet365
Bet365
Our score: 92%
Bet £10 & Get £50 in Free Bets
New Customer Offer New customers only. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org

Free Bets

This is probably the most popular betting bonus on the market – you’ll find a free bet offer at almost every top bookie. It’s nice and simple – all you need to do is place a qualifying bet at (or above) the minimum stake amount and at odds greater than a specified amount. For example, you may be offered the chance to bet £10 and get a £10 free bet.

One clear benefit of a free bet to new customers is that it gives you a lot more flexibility with your initial bet. If the first bet doesn’t land a winner, you’ll can still make a free bet stake later down the line. 

We like BetTarget’s current free bet welcome offer of bet £15, get a £10 free bet. This comes with no wagering requirements but must be used on minimum odds of 2/1. 

We’re also fans of the welcome offer from STS Bet: £30 in free bets when punters deposit and play £10. This promotion will be delivered as three separate £10 free bets, and again there are no wagering requirements on any winnings.

Best Free Bet Bonus
STS Bet
STS Bet
Our score: 78%
Bet £10 Get £30 in Free Bets
New Customer Offer 18+. New depositing customers within 30 days from registration. Promotion valid from 4/04/2022 until further notice. Bonus code SBWB30 required during the first deposit. First deposit min. £10. Bet min. £10 on any sports-related markets, single or accumulator bets, pre-match or in-play, with min. odds of 1/2. 3 separate free bets of £10 each, credited within 48 hours, valid for 30 days, for any sport. No wagering requirements on the free bet winnings. Free bet stakes not included in any subsequent winnings. Deposit method restrictions apply. BeGambleAware.org T&Cs apply 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org

‘Risk-Free’ Bet

As the name suggests, this is the safest bet you can get. If you don’t land a winner, you get your stake back! There is a small catch with this type of free bet offer – the maximum amount refunded is usually capped. Plus, the returned stake is usually in token form, so it’s non-withdrawable. That aside, this is still a decent offer that allows new customers to bet with a little more confidence knowing that at the very least, they’ll have their stake returned as a free bet.

Best Free Bet Bonus
Paddy Power Sport
Paddy Power Sport
Our score: 91%
3 x £10 free bets + 100 spins
New Customer Offer 3 x £10 risk free bets. Max £10 refund per bet, £30 overall. Min odds 1.5 (1/2). Only Cards and ApplePay deposits only. 100 Free Spins can be used on Paddy Power Gold Megaways only and are available to claim after you have deposited by an eligible method. Valued at £0.10 each and expire after 72 hours. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org

No Deposit Bonus

No deposit bonuses do exactly what it says on the tin – new customers can claim a betting bonus without making a deposit. While you’ll usually find this kind of offer at online casino sites, there are a few bookmakers that are now giving punters the chance to get in on the fun too. All in all, this is a great option for punters who essentially want to try before they buy.

Promos

Other Sports Betting Promotions

The best online bookmakers offer a great selection of frequent promotions for new and existing UK customers. Whereas bonus offers are designed to attract new customers, promotions reward returning customers. Let’s take a look at some of the more common promotions available at UK betting sites.

Frequent Price Boosts

Price boosts see bookies offer improved odds on particular markets. These promotions are  often applied to high-profile sporting events, such as a marquee Champions League fixture. Some bookies also offer price boosts on certain outcomes as part of an accumulator bet. These are often referred to as ‘enhanced accas’.  

Acca Insurance

Acca insurance is when you receive your stake back when your accumulator loses by one leg. These promotions are a great option if you’re uncertain about one of your selections, or just want a safety net. This bonus will often only be applied to selections above a certain threshold, such as 5 legs or more, and your stake will most likely be returned as a free bet. 

Accumulator Bonus 

This fairly simple betting site offer can drastically improve the value of your accumulator. Bookmakers, like Bet365, will reward you for adding more bets to your football accumulator, with a 5% bonus on a treble acca that can be boosted to a whopping 90% bonus for a 13-fold.

Request a Bet

Request a bet promotions allow you to request odds for a market that isn’t on offer at your chosen betting site.  Many bookies allow you to get in touch on Twitter, or even create your bet request on the betting site or app.  

Free Bet Clubs 

Free bet clubs reward frequent bettors with a free bet on a weekly basis.Punters will have to place a certain number of qualifying wagers in a week to earn the free bet. For example, PaddyPower’s Rewards club offers players a free bet of £10 if they place a minimum bet of £5 or more. These free bets will come with terms and conditions just like any free bet, however, so make sure you read the fine print before you sign up.

What’s the Best Betting Bonus?

Sadly there is no definitive answer to this, instead the best bonus is the one which gives you the best chance of earning withdrawable winnings. If you are a single selection punter, for example, then the risk-free bet is a solid choice, but if you’re likely to place a range of accumulators then a matched deposit bonus offer might suit you better. One thing we are certain of, however, is that you’ll find the perfect bonus for you right here at Compare.bet.

Our Criteria

How We Rank Betting Bonuses

There’s more to choosing bonuses than meets the eye. The size of the bonus sum is likely what attracts most punters, but a closer look at the terms and conditions is the best way to determine which betting offer is best for you. Let’s take a look at some of the factors that come into play when we rank the UK’s best betting offers.  

  1. Bonus Amount

    We favour bookies that reward punters with decent returns from small deposits. Unibet, for example, offer new customers £30 in free bets and a £10 casino bonus once they’ve made their first £10 deposit. Similarly, Coral treats punters to an even lower qualifying deposit, offering £20 in free bets following a first deposit of £5. Remember that betting sites with free bets on offer will place certain conditions on the free bets, so you won’t be able to treat them entirely as your own cash.
  2. Minimum Odds

    When bookmakers give away betting bonuses, they’ll enforce a rule that only allows players to use them on events within a minimum odds threshold. This threshold is usually set at evens, but the best betting site offers will go lower than this; the lower the minimum odds requirements, the better the bonus. For example, if Man City had 1/5 odds of beating Norwich, and the offer had minimum odds of evens, you wouldn’t be able to use your betting bonus to wager on a City win.
  3. User Experience

    The top betting sites will offer thousands of different betting markets to their customers. This is great for a diverse sportsbook, but only works with excellent user experience functionality. Being able to navigate easily across different sports and markets is paramount, and the experience must be equally smooth on both desktop and mobile devices. The best bookies will also throw in additional features to aid users’ interaction with the site, including bet trackers, notifications, and the ability to add favourite bets in the interest of saving time. The outstanding sites in this category also offer request-a-bet options, and the opportunity to live stream a variety of events.
  4. Eligible Sports and Markets

    We expect to see great range within the UK’s favourite sports, as well as markets on less popular events such as American sports, MMA, esports, and more. Then, within these sports, we favour bookies that can offer their customers depth of market. For example, if you’re looking to place a bet on the tennis, we want to see markets on offer for tournaments taking place all year round, all around the world – not just the sport’s four grand slam championships.
  5. Payment Methods

    Our picks for the best UK betting sites work hard to accommodate all punters by offering a range of payment methods; however, it’s likely that only some of these options will be eligible to unlock certain betting bonuses. Deposits made with newer banking systems like e-wallets and prepaid cards – such as Skrill, Neteller, and Paysafecard – will often be excluded from specific promotions, meaning that you’ll need to use an alternative method in order to claim the bonus. As a general rule, debit card and PayPal deposits are the safest bet, although the latter can also sometimes be subject to restrictions. It’s still important for bookies to offer these payment methods, as they’ll come in handy for deposits and withdrawals beyond the welcome bonus.
  6. Payment Restrictions

    Our shortlist of top UK betting sites offer a range of payment methods for you to deposit with, however, only some of these methods will be eligible for use with some betting offers.  Deposits made with banking options such as Skrill and Neteller may often be excluded from specific promotions, meaning that you are only able to alternative methods such as debit cards and PayPal. As such, the best bonuses we highlight are those that allow you to use any banking option to make a qualifying deposit.
  7. Time Limits

    The final component we look at when rating bonuses is the amount of time you’re allowed to use your bonus after claiming it. Time limits can range from offer to offer, but we believe the best are those that give you ample time to meet the full terms and conditions, such as 7 to 14 days. Bonuses that we don’t rate so highly, however, are those that limit players to just 48 or even 24 hours. 
  8. Wagering Requirements

    Free bets are often considered the best type of betting bonus, because they often come without wagering requirements – a condition that obliges punters to wager their bonus a certain number of times before they can request a withdrawal of any bonus winnings. Wagering requirements on other bonuses – such as matched deposits or free spins – will often be more severe than on free bets; the lower the wagering amount, the better the offer.

Terms and Conditions

What's in the Small Print?

A betting bonus will often come with a variety of terms and conditions that will affect how you play. It’s, therefore, very important that new customers check the small print to see what T&Cs apply bonus and how they can be met. Let’s have a look at the bonus T&Cs you are most likely to come across.

Wagering Requirements 

Wagering requirements are one of the most common conditions attached to betting bonuses and they can have a big effect on how you play. They stipulate that before you can claim your winnings from a bonus, you have to first wager the value of your qualifying bet, your bonus amount, or a combination of the two, a set number of times. 

A great example of wagering requirements in action is RubyBet’s deposit £10 get a free £10 bet. RubyBet state that before you can claim either your bonus winnings or funds, you have to first wager the value of the free bet 10x. This means that you have to wager a minimum of £100 before you can convert your winnings into real money. 

Minimum Odds 

A condition you will often see attached to your bonus are minimum odds. These mean that there are only certain bets you can make in order to fulfil the requirements. These minimum odds will often be low, usually between 1/1 and 1/3, so it shouldn’t be too hard for new customers to fulfil the betting requirements. 

Minimum Deposit 

With bonuses like matched deposits and matched bets there is often a minimum amount you have to first deposit in order to claim the bonus. Mansion Bet’s 100% matched deposit up to £100, for example, requires you to place a minimum deposit of £10 in order to claim this exciting welcome bonus. 

Maximum Winnings 

There will usually be a max limit on how much you can win from a bonus or free bet. The maximum win amount is put in place to protect the bonuses from being abused. Online bookmakers use their promotions to attract new players and reward existing players, but if their customers regularly win big using their bonuses then sportsbook would lose a lot of money.

Time Limits 

Once new customers have claimed their bonus and worked out how to use it, they will often then have to meet the requirements in a set time. If they haven’t wagered the required amount of times or bet against the specified odds, then the bonus will expire and any winnings will be lost. The standard timeframe for bookmakers tends to be 14 days, but this can differ from site to site. Some bookies are pretty generous, with 888 offering new customers 90 days to clear their wagering before claiming. Others are less generous, however, with RubyBet only allowing their players 7 days.

Mobile

Mobile Bonuses 

One of the great things about betting bonuses is that new customers can claim them on your mobile as easily as they can on their desktop. Mobile betting has improved enormously in recent years with fully optimised mobile sites and industry-leading apps offering customers a top-quality betting experience from wherever they are in the world. Punters can keep up to date with the site’s best new bonuses and odds through push notifications and can even claim mobile exclusive promotions in some cases.

Best Mobile Apps

Coral
Bet £5, get £20 in free bets
Our score: 91%
Unibet
Deposit £10, get £40
Our score: 85%
32Red
100% Profit Boost
Our score: 80%
10bet
50% up to £50
Our score: 87%
Parimatch
Bet £5, Get £30
Our score: 92%
Netbet
Kwiff
Bet £10 Get £20
Quinnbet
Free Bet Up To £25 + 50 Spins
888 Sport
Bet £10 Get £30 in Free Bets +£10 Casino Bonus
Our score: 84%
Bet365
Bet £10 & Get £50 in Free Bets
Our score: 92%

Payment Methods

How to Pay 

There are a lot of different banking methods you can use to claim a betting promotion these days. Each option provides something different to players, so let’s have a quick look at the key options available to you. 

How to deposit with PayPal
Debit Cards

If you have a bank account, then you will be well aware of how to make payments using your debit card. Deposits are by and large instant, with minimum amounts sitting between £5 and £20, depending on which site you choose to play with. Withdrawals can take a little longer, however, sitting between one and five working days. If you bank with Visa, however, you will have access to the Visa Fast Funds service — at participating betting sites — which offers payouts in as little as four hours.

Deposit with PayPal
E-wallets

Payouts using methods such as PayPal, Skrill and Neteller can often expect processing times to be as little as 24 hours. E-wallets are also a good option for the more safety-conscious punter as you don’t need to share any personal banking information with the online betting site. Methods such as Skrill and Neteller may be banned from bonuses at certain betting sites, however.

Prepaid Cards

Paysafecard is the eminent prepaid card available to use at online betting sites. Paysafecards can be bought in one of several set values at physical stores such as your local newsagent. You then enter use the unique PIN on the side of the card to deposit your funds at your chosen betting site, and you’re ready to place some bets. You can’t make withdrawals using them, however.

Pros and Cons of E-wallets

Pros and Cons of E-wallets

Pros

  • Quick withdrawals
  • Two Factor Authentication
  • Opening an account is free

Cons

  • Excluded from certain bonuses
  • There may be lengthy times when you transfer your e-wallet funds into your bank account
  • Not as widely accepted as debit cards

Different Sports

Event-Based Bonuses and Promotions

Betting sites will offer a range of different bonuses depending on each sport. From faller insurance for horse racing, to price boosts during football matches, to specific tennis tournament bonuses, there is a lot on offer. Let’s have a look at the way bonuses work in different sports. 

Football

Football is the most popular sport in the world, meaning that football betting markets have some of the most exciting bonuses around. Price boosts, for example, are a common bonus found at bookmakers, offering you better odds on a match for a limited time. When once they might have been reserved for the most high profile matches, they are now a regular occurrence with Sky Bet’s Soccer Saturday Price Boost taking place each week of the football season.

Horse Racing 

The unpredictability of horse racing is what makes the sport such a popular betting market, but it also means there’s a chance your horse may not even finish the race. That’s why you’ll often see bookmakers offering bonuses and promotions that safeguard against the eventuality of your bet falling through. Mansion Bet’s ‘Beaten by a Head or Less’ is a perfect example of this, offering £25 as a free bet if your horse loses by a marginal amount. This is a great bonus to use on highly-contested races such as the Grand National and the Cheltenham Festival

Tennis 

Unlike football or rugby, tennis is mostly played as part of knock-out tournaments rather than in league. As such, you will often get free bets and bonuses attached to specific tournaments like Wimbledon, the French Open and the Australian Open. You should expect to see bookmakers offer new customers all sorts of promotions over the course of these tournaments, especially when the heavyweights of the game face off against each other in the latter rounds.

Best Betting Bonuses

Betting Site Sports iOS App Android App Play
STS Bet
STS Bet
32 No No Play now
32Red
32Red
33 Yes Yes Play now
Unibet
Unibet
38 Yes Yes Play now
10bet
10bet
32 Yes Yes Play now
Mr Play
Mr Play
29 No No Play now
Bet Storm
Bet Storm
39 No No Play now
Luckster Sport
Luckster Sport
No No Play now
888 Sport
888 Sport
30 Yes Yes Play now
Bet Target
Bet Target
27 No No Play now