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1 Coral Sports
Welcome Bonus
Bet £5, get £20 in free bets
Bet with one of the biggest bookies in the UK for a huge number of sports, great prices and make #YourCall for custom markets
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
53 sports available
Read our Coral Sports review
Cashout, Accumulators, Streaming
53 sports available
New Customer Offer Paypal & some deposit & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days, stake not returned. No cash-out, restrictions & T&Cs apply. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
2 10Bet Sport
Welcome Bonus
50% up to £50
With a great range of sports and features, as well as a superb mobile app, 10bet is quickly becoming the go to bookie
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
29 sports available
Read our 10Bet Sport review
Cashout, Accumulators, Streaming
29 sports available
New Customers Offer Min. deposit £15; Bonus amount 50% of deposit up to £50; Wager deposit and bonus 8x within 60 days; 4/5 Min. single odds or 2/5 min. acca selection odds; Max. stake contribution equal to the initial bonus; Certain bet types and payment methods excluded 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
3 888 Sport
Welcome Bonus
100% up to £100
888 is your one-stop-shop for all things betting - extensive market coverage, a terrific welcome bonus and premium promotions
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
30 sports available
Read our 888 Sport review
Cashout, Accumulators, Streaming
30 sports available
New Customer Offer 100% up to £100. £10 minimum deposit. New customers only – £10 min deposit - The bonus will be applied once the full deposit amount has been wagered at least once with cumulative odds of 1.5 or greater. Wagering must be cleared within 90 days. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
4 MansionBet
Welcome Bonus
100% up to £100
Play with MansionBet and make the most of their enormous live markets selection
iOS, Android, Mobile site
Cashout, Accumulators
33 sports available
Read our MansionBet review
Cashout, Accumulators
33 sports available
New Customer Offer 100% up to £100. £10 minimum deposit with credit/debit card only. Maximum bonus is £100. 10x wagering.. Winnings accumulated from ‘real money’ bets may be withdrawn at any time. Bonus is valid for sports betting only. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
5 Ladbrokes Sport
Welcome Bonus
Bet £5, get £20 in free bets
Play with one of the UK’s oldest brands today for daily Odds Boosts and #GetAPrice on custom markets
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
38 sports available
Read our Ladbrokes Sport review
Cashout, Accumulators, Streaming
38 sports available
New Customer Offer Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 7 days on sports, stake not returned, restrictions apply. T&Cs apply, 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
6 bet365
Welcome Bonus
Get up to £100 in Bet Credits
Bet365 are one of the biggest online bookies and offer players a Bet Builder, Acca Boost and Early Payout on multiple markets
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
37 sports available
Read our bet365 review
Cashout, Accumulators, Streaming
37 sports available
New Customer Offer Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
7 Mr Play Sport
Welcome Bonus
Bet £10, get a £10 free bet
Take advantage of Mr Play's excellent welcome bonus and get to grips with the wide array of sports markets today
Mobile site
Cashout, Accumulators
29 sports available
Read our Mr Play Sport review
Cashout, Accumulators
29 sports available
New Customer Offer Bet £10, get £10. £10 minimum deposit. Max £10 free bet is only valid for 14 days. Bet must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
8 Grosvenor Sports
Welcome Bonus
Double the odds
Play with Grosvenor for best odds guaranteed on all UK horse racing as well as a great in-play betting market across sports
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
38 sports available
Read our Grosvenor Sports review
Cashout, Accumulators, Streaming
38 sports available
New Customer Offer Double the odds. Bet must be placed using real money in combination with the Odds Boost Token. Offer applies to Sport bets only. £10 Max stake. Each way bets are a maximum of £5 each way (£10 total stake). Extra winnings are paid in cash. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
9 Ruby Bet
Welcome Bonus
Deposit £10, get £10 free bet
A new exciting bookie that has a number of payment methods available and a number of markets to bet on
Mobile site
Cashout, Accumulators
47 sports available
Read our Ruby Bet review
Cashout, Accumulators
47 sports available
New Customer Offer Bet £10, get £10 free bet. £10 minimum stake. Minimum odds 1.5, stake not returned and wagering of 10x. Free bet is valid for 7 days. Maximum winnings of £20. Skrill deposits are excluded 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
10 Betfred
Welcome Bonus
Bet £10 get £30
One of the oldest bookies, Betfred has a great reputation amongst customers with huge acca boosts and multiple promos
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
27 sports available
Read our Betfred review
Cashout, Accumulators, Streaming
27 sports available
New Customer Offer Deposit & place first sports bet at a minimum of £10 in one bet transaction at evens (2.0) +. £30 paid in free bets within 10 hours of bet settlement, expires 7-days after issue. Doesn’t apply to customers who place their first bet on the Virtual Grand National. E-Wallet & Prepaid Card restrictions apply. First bet settled within 30 days. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
11 Novibet Sport
Welcome Bonus
Up to £10 free bet
An extensive sportsbook with regular promos across every vertical
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
23 sports available
Read our Novibet Sport review
Cashout, Accumulators, Streaming
23 sports available
New Customer Offer New customers only. max £10 free bet. min £20 bet. Qualifying bet must be made within 30 days. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
12 Bet Victor
Welcome Bonus
Bet £5 Get £30
Solid welcome bonuses tailorable to either betting or casino games
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
30 sports available
Read our Bet Victor review
Cashout, Accumulators, Streaming
30 sports available
New Customer Offer 18+ New Customers only. Deposit, opt in and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days.  Plus a £10 Game Show Bonus, selected games, wager 40x to withdraw a max of £250. PayPal and Card Payments only. Geographical Restrictions and T&Cs Apply. Please Gamble Responsibly. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
13 Bet Regal
Welcome Bonus
Bet £20, get a £10 freebet token
Try BetRegal for a bookie that’s in royal form with a good range of pre-match and live betting options
Mobile site
Cashout, Accumulators
28 sports available
Read our Bet Regal review
Cashout, Accumulators
28 sports available
New Customer Offer Bet £20, get £10. £10 minimum deposit and wagering. Void/cancelled or cashed out bets don't count towards wagering to activate the free bet. Must be used within 14 days . Neteller, Paysafe or Skill deposits not eligible. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
14 Sport Nation
Welcome Bonus
Get £50 in Free Bets
Sport Nation keeps the customer happy with best odds guaranteed, live streaming and a weekly free bet club
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
30 sports available
Read our Sport Nation review
Cashout, Accumulators, Streaming
30 sports available
New Customer Offer Place the 5 specified bets to earn Free Bets. Each leg must have minimum odds of 1.8 (4/5). Applies to bets on sport only. Valid once per customer. Free Bet valid for 7 days. Free Bet max winnings is 20x Free Bet stake. Offer valid for 30 days after registration 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
15 Paddy Power Sports
Welcome Bonus
3 x £10 risk free bets + 100 spins
Bet with PaddyPower for the best money back specials on the market, live streams and custom bets with #WhatOddsPaddy
iOS, Android, Mobile site
Cashout, Accumulators, Streaming
32 sports available
Cashout, Accumulators, Streaming
32 sports available
New Customer Offer 3 x £10 risk free bets. Max £10 refund per bet, £30 overall. Min odds 1.5 (1/2). Only Cards and ApplePay deposits only. 100 Free Spins can be used on Paddy Power Gold Megaways only and are available to claim after you have deposited by an eligible method. Valued at £0.10 each and expire after 72 hours. 18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org
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Operatro Finder
bookie finder
5 questions 30 seconds 1 ideal bookie

Online betting is not only a wonderful form of entertainment but also an excellent opportunity for in-the-know punters and complete novices alike to make huge profits from top sports like football, tennis and horse racing. Whether it’s a simple prediction such as the match result or correctly predicting the first scorer in a basketball game, the list of ways to win is seemingly endless. Not sure where to start? Our beginner’s guide will take you through everything you need to know before you start placing your wagers at a top online betting site.

Best Betting Site
Bet Regal
Bet £20, get a £10 freebet token
T&Cs Apply
New Customer Offer

Bet £20, get £10. £10 minimum deposit and wagering. Void/cancelled or cashed out bets don't count towards wagering to activate the free bet. Must be used within 14 days . Neteller, Paysafe or Skill deposits not eligible.

18+. Full T&Cs apply. Please gamble responsibly. begambleaware.org

pay £20, play with £30

Claim Bonus

Beginner’s guide to online betting

 

Why bet online?

There’s nothing stopping you from heading out onto the high street and placing your bets with a land-based bookie, but the advantages of betting online simply can’t be ignored. There’s the obvious – being able to bet anytime, any place frees you from the confines of the local betting shop, thanks to mobile-friendly betting sites as well as native mobile betting apps. Plus, many of the best online betting sites allow you to bet in-play on a huge number of sports, while you watch the action unfold on high definition live streams. As if that wasn’t enough, the ability to cash-out online puts full control in the hands of the punter, allowing you to cut your losses early on or claim a win before things take a turn for the worst.

Find the best value

Sure, betting on sport is fun, but we’re all looking for a nice return when putting our hard-earned money on the line. It goes without saying – every bettor is after the best prices available. When comparing, you’ll probably find that most prices on major sports are quite similar, but there are a few features that set the contenders apart from the pretenders. Can you get a bonus on your accumulator? Are there any money back specials or price boosts on offer? There are usually great ways of measuring which betting site offers the best value for punters.

Betting Odds

When comparing prices, the way they’re presented might make them tough to decipher for complete newcomers. Markets aren’t priced like items at a supermarket, but are instead assigned betting odds. Betting odds simply indicate the payout you’ll receive from the bookmakers if your bet is a winner. These odds are usually presented in one of three formats:

  • Fractional – Here, your potential winnings are given as a fraction of your stake. For example, odds of 1/1 means that if you place a £5 wager, you’ll receive £5 in winnings and have your original stake returned for a total of £10.
  • Decimal – This is simply the multiple of your stake that you’ll receive for a winning bet. So if you place a £10 wager on a market with decimal odds of 2.5, you can expect a £25 return.
  • American – American odds are a completely different ball game. The bookies’ favourites come with a – or + symbol attached for favourites and underdogs, respectively. The higher the value, the larger the underdog. For instance, a -500 favourite has a better chance of winning than a -200 favourite, while a +100 underdog has a better chance of winning than a +600 underdog.

Online betting markets

The best online betting sites deliver a stellar choice of betting markets for punters. Betting markets are the outcomes available for betting on any given match. We aren’t just talking the number of different sports available to bet on, but also the choice of betting markets within each match, such as the match result, handicap and winning margin markets. While there’s often little to choose between the biggest brands when it comes to major sports like football, you’ll find a fair amount of variation in market coverage from bookie to bookie when looking to bet on more obscure sports and competitions.

In-play betting

You can be forgiven for thinking you’re limited to pre-match markets at the top online betting sites. Whilst this used to be the case, live betting is now one of the most important features to consider when choosing a top online betting site. Placing bets during a live game can present more favourable opportunities and odds for punters, depending on how a game is unfolding.

Compare welcome bonuses

If the prices and market depth on offer aren’t enough to filter the list down to just one, the welcome bonus offered to new customers is a great way to make your decision a little easier. Bookies offer a number of first bet bonuses to attract new punters, including free bets, first bet insurance and matched first deposits. Here, it’s not all about choosing the biggest bonus, but instead, choosing wisely to find a bonus that suits your betting style. Reading the terms and conditions for a specific new customer bonus offer and keeping an eye out for any wagering requirements is a great way of figuring out if a welcome bonus is really as enticing as advertised.

Ready to place your bets?

Now we’ve shown you the ropes, you’re sure to have a better idea of what to look out for before signing up at an online bookmaker. Check out our carefully curated list for the premier selection of the best betting sites available today. With plenty of sports for you to bet on, from American Football to UFC, we’ve got you covered. Once you’ve picked out one that ticks all your boxes, simply sign up, claim your exclusive welcome bonus and start betting online today!

Your Questions Answered

What should I be looking for when choosing a bookmaker?

There are a number of things to consider. Many people automatically think about free bets and bonuses – and with good reason. You’ll often find offers like ‘bet £5 get £10 free’, or deposit match bonuses such as ‘100% up to £50’. While they will usually have a number of terms and restrictions applied, they certainly boost the incentive for getting started with one bookie over another. You’ll also want to think about the range of markets, availability of live betting, bonus features like cashout or live streaming, and mobile friendliness – all of which are covered in our in-depth betting site reviews.

The people behind this page

Compare.bet's online gambling content experts helped write, edit and check this page:

Daniel is the editor-in-chief at Compare.bet. He has half a decade of experience writing on topics including sports betting, online casino and the NBA. Daniel also covers Premier League football for The Warm-Up and has interviewed Louis Saha, Richard Dunne and Gary Pallister. In his spare time, Daniel enjoys film photography and making Spotify playlists.
Noel is a writer for Compare.bet with over a decade of experience writing on topics including online casino and sports betting.