Unibet is one of the most established online bookmakers on the market today. This site first came to fruition in 1997, which means that it has now been involved in the betting industry for more than 20 years! Throughout this time, Unibet really has taken the market by storm, and it is now a site that thousands of punters frequent on a daily basis. Given that it is a site with more than five top-quality products on offer, it’s clear to see why. If you want to read more about their casino offering, visit our Unibet casino review.

If you feel like testing the Unibet site for yourself, why not sign up? It’s quick, easy and there are several welcome bonuses that you can claim.

Pros and cons

  • Huge selection of sports
  • 24/7 customer support
  • No virtual sports except for horse racing
  • Lack of payment options

Welcome Bonus

When signing up on the Unibet’s website, you will be welcomed with a €25 risk-free bet. This is pretty standard in comparison to some other websites. Some other bookies for example offer a £20 welcome bonus, while on others, you can claim £30 in free bets. If you want to collect your winnings with free bet money, you must bet your bonus at least 3x on odds 1.4 or higher. For casino, slots, and games, requirements are that you must bet your bonus x25, and x35 for live casino.


  • American Football
  • Australian Rules Football
  • Bandy
  • Baseball
  • Basketball
  • Boxing
  • Cricket
  • Cycling
  • Darts
  • eSports
  • F1 and Motorsports
  • Football
  • GAA Sports
  • Golf
  • Greyhounds
  • Handball
  • Horse Racing
  • Ice Hockey
  • Motorsports
  • Olympics
  • Politics
  • Pool
  • Rugby League
  • Rugby Union
  • Snooker
  • Tennis
  • Virtual Sports
  • Volleyball
  • WWE


Unibet is prolific when it comes to sports betting. Right now, members have the option to bet on more than 35 sports, which is a much larger range than what other sites provide. Of these 35+ sports, you can find key markets for sports such as horse racing, ice hockey, football, basketball and American football. Obviously, this is a positive sign for sports punters, but it gets better when you look at the odds too.

Unibet typically has very competitive odds for its basic markets, yet when you explore the enhanced markets, things start to get even more impressive. These enhanced markets are not available for every sport, but they are a great way to back markets that offer huge value. Finally, the site creates a range of more than 200 markets for high-profile sporting events, which should give you plenty of options.

Live Betting & Streaming

Unibet offers a sensational range of pre-match markets for large sporting events, but arguably, the live betting options are just as impressive. Once a game gets started, you can still find more than 100 live markets to make wagers on, and wagers can be placed with just two clicks of a button. The wagering minimum is less than for the pre-match markets too, with just 10p being the required minimum bet.



For a site as popular as Unibet, you would expect that there are some key incentives to encourage new customers to sign up in the first place. This is exactly what Unibet delivers on, with two of the main welcome offers being found for sports and casino customers. We’ve provided details of these bonuses along with plenty of reloads in the categories below.


By joining the Unibet site and heading into the main sportsbook page, you will be given a shot at a completely risk-free bet. The reason that this is a risk-free bet is that you can bet as much as £40 on a market with odds greater than 2/5, and if this wager doesn’t win, you will be reimbursed in full. In addition to this, Unibet will give you £10 in casino bonus funds to go along with your money back for the sports bet.

This is some serious value to be obtained right off the bat, and to qualify for the offer, you simply need to deposit at least £10 and stake it on an eligible market. Note that there are wagering restrictions that accompany this offer, and they stand at 3x for the sports betting bonus, and 35x for the casino part of this reward.

As promised, we’d like to also share with you what you could receive after working your way through the sportsbook sign up offer. These bonuses can be viewed right here:

  • In-play free bet club – bet £10 to receive a £10 free bet every single week
  • Bet £10 get £5 (NFL) – stake £10 on a pre-game NFL market on Thursdays for a free £5 bet on the Sunday games
  • Super boost markets – bet using odds that are significantly larger than regular markets


Since Unibet is a site with multiple sign up offers, it may come as no surprise to learn that you can also bag a casino welcome bonus. Right now, you can receive £40 in casino bonus funds by depositing just £10, and the casino bonus funds can be used on any of the eligible games. These funds are subject to a 35x wagering condition prior to withdrawal, and after receiving the funds, you have 30 days to use them before they will expire.

On top of this casino welcome offer, you can also lock-in some extra rewards as an existing customer, as identified in the promotions right here:

  • £100,000 daily slot tournaments – play slots daily for the chance to win a share of this cash
  • 5,000x stake winnings – spin the reels on eligible games to potentially grab the stated reward
  • £25,000 each week for live games – finish in the top 100 players each week for a share of this prize

Unibet is constantly updating its reload offers for casino players, and you can see them all by simply checking out the ‘special offers’ section of the site.

Loyalty and VIP Awards

Unibet goes the extra mile by providing a loyalty program that is open for all members of the site. Interestingly, there are separate loyalty programs according to the product. For example, there is a loyalty program for poker, bingo, and for the main casino. This is a little different from other sites, but with that said, the fundamentals remain exactly the same. The more you spend on the site, the more rewards points you will attain, and these can later be exchanged for free bets and other incentives.

Design & Usability

Unibet clearly has a huge range of products and features on its site, but all of this has been packaged into quite a compact and simple site. While some would say that the site isn’t overly appealing from an aesthetics point of view, we believe that the current layout makes it player-friendly and easy to use. After all, these are two of the most important elements for all betting sites.

App Review

In 2024, a large percentage of players prefer to use their betting accounts through their smartphone devices. This is something that Unibet is aware of, providing a great mobile site for players to use, as well as a series of mobile apps for its different products.

Mobile App

Unibet actually has three different mobile apps that are divided according to the product category. There is a sports betting app, a poker app and a casino mobile app that can be installed on both Android or iOS devices. All of these apps are highly responsive, with excellent interfaces.


Once you’ve registered for a new Unibet account, you should have no trouble in making your first deposit. This is because the site supports a load of different methods that you can use to deposit funds, including bank transfers, Maestro, MasterCard/Visa, Skrill and betting with PayPal. The minimum to make a deposit is incredibly low too, standing at just £5.

This minimum does go up to £10/£15 for withdrawals depending on your chosen banking method, but Unibet does process withdrawal requests very quickly. For example, if you withdraw funds via a method like Skrill, you might find that your funds arrive within 12 hours. There are zero fees to process either withdrawals or deposits.

You can pay by:

Bank Transfer, Credit / Debit Cards, Neteller, PayPal, PaysafeCard, Skrill, Trustly

You can withdraw by:

Bank Transfer , Credit / Debit Cards , Neteller , PayPal , Skrill , Trustly




Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hungarian, Italian, Lithuanian, Norwegian, Polish, Portuguese, Romanian, Russian, Swedish

Restricted Countries

Afghanistan, Australia, Denmark, Estonia, Ethiopia, France, Hong Kong, Iran, Iraq, Italy, Jordan, Kuwait, North Korea, Pakistan, Philippines, Spain, Syria, Turkey, USA, Yemen



Customer Support

  • Email: [email protected]
  • Twitter: @unibet
  • Facebook: https://www.facebook.com/Unibet/
  • Phone: "The International phone line is no longer available"

Our Verdict

Without a shadow of a doubt, Unibet is one of the best betting brands you could possibly sign up with. There aren’t many sites out there that come close to what Unibet offers its members, which is why we would definitely recommend giving the site a try.

To do this, why not open a new Unibet account and see what the site has in store for you?

Questions and answers

Do I open multiple accounts to enjoy all of the products?

No. Once you have set up just the one account with Unibet, you will then be able to access all of the products that the site currently supports. This is true whether you set up your account through the desktop site or the mobile platforms.

Sign me up!

The people behind this page

Compare.bet's online gambling content experts helped write, edit and check this page:

Gavin is a writer for Compare.bet, contributing to our expert online reviews. Gavin has over two years of experience writing about topics including online casino and sports betting.