Best Betting Welcome Bonuses

By Daniel Bennett on
Searching for the biggest welcome bonuses but don’t know where to start? Look no further. We’ve selected the top sports betting sites with the best welcome bonuses, to help you give your betting budget an extra boost.
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1. STS Bet
Bet £10 Get £30 in Free Bets

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"STS Bet have just added UK horse racing to their platform, and have a brilliant horse racing loyalty club to to join, offering a £10 free bet every week "
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New Customer Offer 18+. New depositing customers within 30 days from registration. Promotion valid from 4/04/2022 until further notice. Bonus code SBWB30 required during the first deposit. First deposit min. £10. Bet min. £10 on any sports-related markets, single or accumulator bets, pre-match or in-play, with min. odds of 1/2. 3 separate free bets of £10 each, credited within 48 hours, valid for 30 days, for any sport. No wagering requirements on the free bet winnings. Free bet stakes not included in any subsequent winnings. Deposit method restrictions apply. T&Cs apply 18+. Full T&Cs apply. Please gamble responsibly.
2. 32Red
100% Profit Boost

Reviewed, rated & tested by our team

"The Know Your Customer check is easy to complete and free bet welcome bonuses are easy to claim right after you sign up. "
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New Customer Offer Opt in. Min. Odds Evs, Max. £10 stake, Max. additional profit £100. Skrill and Neteller deposits are not eligible 18+. Full T&Cs apply. Please gamble responsibly.
3. Unibet
Deposit £10, get £40

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"The easy to access odds boost option on racing bets makes this a solid option for those wagering on the horse. "
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New Customer Offer Minimum deposit £10. Place a £10+ bet on football of odds 1/1 (2.00) or greater to receive your £30 in football free bets once qualifying bet is settled. Free bets valid for 7 days. £10 Casino bonus will be credited the day after you have deposited. Casino bonus must be wagered at least 35x before any withdrawals can take place. Full T&Cs apply. #AD 18+. Full T&Cs apply. Please gamble responsibly.
4. 10bet
50% up to £50

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"The 10Bet experience was extremely smooth, verification was instant and my withdrawal was processed within 48 hours"
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New Customers Offer Min. deposit £15; Bonus amount 50% of deposit up to £50; Wager deposit and bonus 8x within 60 days; 4/5 Min. single odds or 2/5 min. acca selection odds; Max. stake contribution equal to the initial bonus; Certain bet types and payment methods excluded 18+. Full T&Cs apply. Please gamble responsibly.
5. Mr Play
Bet £10 Get £15

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"Take advantage of Mr Play's excellent welcome bonus and get to grips with the wide array of sports markets today"
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New Customer Offer Bet £10, get £15. £10 minimum deposit. Max £10 free bet is only valid for 14 days. Bet must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets no eligible 18+. Full T&Cs apply. Please gamble responsibly.
6. Bet Storm
Bet £10, Get £30 with Code 'Bet30'

Reviewed & verified by our team

"Enjoy fun competitions such as 'Wage Wars' and collect cash prizes while climbing up competition leaderboards "
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New Customer Offer New Players Only. Minimum stake $/€/£ 10, minimum odds1.5, stake not returned.1X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: $/€/£ 200. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms Apply 18+. Full T&Cs apply. Please gamble responsibly.
7. Luckster Sport
Bet £10 Get £10

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"Try this brand new sportsbook which has a particularly strong section on football & e-sports "
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18+. Full T&Cs apply. Please gamble responsibly.
8. 888 Sport
Bet £10 Get £30 in Free Bets +£10 Casino Bonus

Reviewed, rated & tested by our team

"One of the best betting apps I've used. Really easy to navigate and great market coverage. Fast withdrawal – paid out within 48 hours. "
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New Customer Offer Min deposit £/€/$10 • A qualifying bet is a ‘real money’ stake of at least £/€/$10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager the bonus amount 40 times within 14 days • Casino Bonus expires after 60 days • Withdrawal restrictions, payment methods, country & Full T&C’s apply. 18+. Full T&Cs apply. Please gamble responsibly.
9. Bet Target
Bet £15, Bet £10 Free

Reviewed & verified by our team

"Get bet recommendations using the Target Tip tool which analyses statistical information to provide you with the best possible wagers."
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New Customer Offer Min wagering on sport £15. Max one £10 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. Selected payment methods only. Bet expires after 14 days of being credited 18+. Full T&Cs apply. Please gamble responsibly.
10. Parimatch
Bet £5, Get £30

Reviewed & verified by our team

"You can withdraw your funds from Parimatch within 30 minutes using the Visa FastFunds service available at selected banks. "
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New Customer Offer Opt In, bet £5 (odds 2.00+) within 7 days of registration & get 2x £10 Free Bets for set events (odds 2.00+) + £10, Slots Bonus, selected games, 20x wagering to withdraw max £250. Bonuses expire in 7 days. Card payments. 18+. Full T&Cs apply. Please gamble responsibly.
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Looking for the best betting welcome bonus? Check out our list of the best free bets and matched deposits available to punters. We recommend signing up with 888sport which scored 84%.

Best Choice for Welcome Bonuses
888 Sport
Rated 84%
Bet £10 Get £30 in Free Bets +£10 Casino Bonus

Reviewed, rated & tested by our team

"One of the best betting apps I've used. Really easy to navigate and great market coverage. Fast withdrawal – paid out within 48 hours. "
Min deposit £/€/$10 • A qualifying bet is a ‘real money’ stake of at least £/€/$10 • Min odds 1/2 (1.50) • Free Bets credited upon qualifying bet settlement and expire after 7 days • Free Bet stakes not included in returns • Casino Bonus must be claimed within 7 days • To withdraw bonus/related wins, wager the bonus amount 40 times within 14 days • Casino Bonus expires after 60 days • Withdrawal restrictions, payment methods, country & Full T&C’s apply.
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We review, score & personally test dozens of betting sites.

Why we recommend 888sport for welcome bonuses

  • When you claim the 100% matched deposit from 888sport, you are only required to wager the value of your deposit 2x to activate the promotion after entering the bonus code. These requirements will need to be fulfilled within 60 days of registration, giving you plenty of time to meet all the other terms and conditions.
  • Not only does this bonus come with generous turnover requirements, but the minimum odds are also small. As long as your deposit is wagered on odds with a cumulative value of 1/2, then you’re good to go!
  • New customers aren’t the only ones who can benefit by signing up to 888sport as loyal customers are also regularly rewarded with promotions. Whether you fancy some enhanced odds, free bet bonuses or the chance to build your own bet, you won’t be short of betting opportunities at 888sport.

If you don’t like the look of 888sport, or if you’re already a member, then there are a number of great alternatives available to you. You can claim a 50% up to £50 matched deposit bonus at 10bet with min odds of just 4/5, while BetRegal offers new customers an exciting £10 free bet when you deposit £20.

With so many sports betting sites out there, the industry is super competitive. Sites offer attractive welcome bonuses to attract new customers, rewarding them for choosing their new bookie. This is good news for bettors, as it means there are loads of great deals for you to choose from. Whether you want to bet on the latest Premier League action, or the upcoming excitement of the Cheltenham Festival there’s a sign-up bonus out there for you. But with such a vast choice, knowing which welcome bonus suits you best can be a little confusing. To help you out, we’ve got the rundown on everything you need to know about welcome bonuses at sports betting sites.


Types of Welcome Bonuses

There are several different types of welcome bonuses on offer across the sports betting world, each offering you a different way to bet and win big on the house. Want to know which new customer deal is best for you? We’ve covered the most popular sign-up bonuses for online sportsbooks.

Free Bets

Free bets are one of the most well known sign-up bonuses around as new customers are rewarded with a boost to their bankroll. Sometimes, you’ll get a free bet simply for signing up, but in other instances, you’ll need to make a deposit first. Free bets sometimes come attached to other larger bonuses, like matched deposits, but you can also claim one on its own. 

First Bet Bonus

First bet bonuses are one of the most common welcome offers and can be a great deal for new gamblers. To claim yours, you’ll usually need to make a minimum deposit or make a bet of a specified value. The value of bonus bets will depend on your choice of betting site, but they usually range from £10 to £50. While some sites will give you a single bet worth the stated value, others split the bonus across separate, smaller bets. For example, Coral offers a £20 free bets bonus, split into four £5 bets. You receive one of the four free bets each time you settle a £5 bet. 

New customers may also be eligible to risk-free first bets which will reward them with a free bet if their first settled bet loses. 

Matched Bonuses

Matched deposit bonuses see sports betting sites reward new players for making their first deposit. This reward comes in the form of free cash equal to a percentage of the initial deposit, which can be used to bet on your favourite sports and can range from 25% to as much as 200%. Matched deposit bonuses usually have a limit, such as ‘up to £50’, so be sure to keep an eye out if you’re a big spender. For example, 10bet offer a 50% deposit match up to £50. This means that if you deposit £50, you will receive a £50 bonus, boosting your total bankroll to £100. 

Some sports betting sites will also offer similar rewards in the form of a matched bet. This means you’ll receive bonus cash equal to a percentage of your first bet.]

Best Welcome Bonuses

  • 888 Sport
    888 Sport

    - Best Welcome Bonus

  • Novibet

    - Best Free Bet Bonus

  • 888 Sport
    888 Sport

    - Best Matched Deposit Bonus

  • Netbet

    - Best Bonus for Sports & Casino

  • Paddy Power Sport
    Paddy Power Sport

    - Best Risk Free Bet

  • Betiton

    - Best New Betting Bonus

  • Bet365

    - Best Mobile App Bonus

  • Grosvenor

    - Best Enhanced Odds Bonus

Existing Player Promotions 

What Bonuses are on Offer for Existing Players?

Sportsbook bonus offers aren’t just exclusive to new customers. Let’s take a look at some of the most common promotions for existing customers. 

Accumulator Bonus

Accumulators can provide players with some potentially huge payouts from a small first bet.  Those potential winnings can be boosted by claiming an accumulator bonus. Here, bookies give you extra winnings if all your selections win, with the size of the extra winnings dependent on the number of selections in your bet.  

Request a Bets 

The best sportsbooks put customers right in the centre of the action by allowing them to create their own bets. If you can’t find the odds you’re looking for at a sportsbook, or if you’ve got a hunch of your own, then you can ask the bookie via social media for the odds on a particular market. The betting site will then get back in touch with you when the odds for your bet have been calculated. 

Free Bet Promotions

Sports betting promotions may be offered by bookies to coincide with high-profile sporting events. 10bet, for example, regularly give out free bet offers and enhanced odds promotions on the latest football action. These promotions can also apply to other noteworthy sports events, such as the Six Nations, Wimbledon and The Masters. You may also be 

Enhanced Odds

This bonus is great for all kinds of bettors — bookies often select certain markets to receive an odds boost. You’ll usually see these enhanced odds offers for marquee events on the sporting calendar, such as the Champions League. Some bookies even offer enhanced odds on accumulators, with the selections usually chosen by the bookie.  Grosvenor Sports’ welcome bonus gives you a bit more flexibility, offering doubled odds on any sport as a welcome bonus for new bettors.

Terms and Conditions

What to Consider when Choosing your Welcome Bonus

Welcome bonuses are a great way to boost your bankroll, but it’s important that you understand exactly what you’re signing up for before you claim. You should always check the terms and conditions to make sure you’re getting the best deal on the market. Here are the key factors to consider before you spend your own money on a sports betting sign-up bonus.

Wagering Requirements

Some welcome bonuses will have wagering requirements, which determine how much you’ll need to wager before you can withdraw any bonus winnings. Wagering requirements on sports betting bonuses tend to be lower than casino bonuses, and many betting bonuses have no wagering requirements. For example, MansionBet’s welcome bonus stipulates that you must wager both your deposit and bonus funds 10 times before making a withdrawal.

Qualifying Requirements

Most welcome bonuses come with conditions you’ll need to meet to qualify for the reward. This usually involves making a minimum deposit or placing a bet of a certain value. These values will vary for each welcome bonus, so be sure to check in the terms and conditions.

Minimum Odds

Many sports betting welcome bonuses are subject to minimum odds, and the qualifying bet you make to claim the bonus may also be affected by these. These odds requirements could mean you won’t necessarily be able to bet on your preferred market with your bonus funds, so it’s best to read the full terms and conditions before you sign up.

Time Limits

These welcome bonuses aren’t available forever, so be sure to strike while the iron is hot. Not only will you need to meet the wagering requirements, but you’ll also usually have to do so within a specified time period. Once the specified day expiry is over, any winnings you may have made will be lost. 

Market Restrictions

Some bonus bets are only available to use on certain markets, such as outright win or in-play. You may also find that you’ll be restricted in terms of the sports you can bet on with your bonus funds. Your welcome bonus may only apply to football markets and not other options such as horse racing and boxing. 

How To Choose the Best Welcome Bonus

Follow the steps below and you’ll be on your way to claiming a juicy sign-up bonus.

Browse & Compare Offers
Our experts have found the best welcome offers around, making it easy for you to find your perfect fit.
Review Terms
Check the terms and conditions of the bonus like wagering requirements, minimum deposits, and excluded payment methods.
Sign Up
Once you’re happy, enter your details to sign up and complete any KYC requirements. Don’t forget the bonus promo code if it’s required!
Deposit & Claim
Log into your new account and head to the cashier page. Pick your favourite method, make your deposit, and claim your welcome bonus.

Signing Up

How to Claim your Sports Betting Welcome Bonus

  1. Browse and compare
    First things first, you need to check out what bonuses are on offer at each sports betting site. With so many sites to choose from, narrowing down the list can be tricky. Our hand-picked list of the top betting sites with the best welcome bonuses makes it easier to compare each bookmaker and select the best welcome bonus for you. 
  2. Understand the terms and conditions
    It’s important to read the small print before you claim your welcome bonus so that you understand exactly what you’re signing up to — the biggest numbers aren’t always the best deals. Make sure you understand everything from qualifying requirements, to wagering requirements and withdrawal limits before you sign up.
  3. Sign up
    You’ll need to create an account before you can claim your sports betting welcome bonus. This should only take a few minutes, and you’ll only need to provide a few personal details. Don’t forget to enter your welcome bonus promo code if your bookie has shared one, in order to opt-in for the welcome bonus.
  4. Deposit and claim your bonus
    Finally, all you need to do is activate your betting bonus. Whether this is simply making a minimum deposit, or placing your first bet. Your bonus will usually be activated automatically once you’ve fulfilled these requirements, which means you’re ready to start betting!


Claim a Bonus on Your Mobile

Betting via your mobile is one of the most popular and convenient ways to gamble and you’ll be relieved to hear that you can claim a quality welcome bonus right from the palm of your hand. All the bookmakers we’ve included on this page will provide a mobile-optimised site but we would always recommend signing up to those that offer a native app. The best mobile betting apps provide you with a sleek and seamless experience while also giving you the option to customise the app to give you a tailored experience.

Bet £5, get £20 in free bets
Our score: 91%
Deposit £10, get £40
Our score: 85%
100% Profit Boost
Our score: 80%
50% up to £50
Our score: 87%
Bet £5, Get £30
Our score: 92%
Bet £10 Get £20
Free Bet Up To £25 + 50 Spins

New Sites

Claim a Welcome Bonus from a New Betting Site

If you’re looking for a fresh and exciting betting experience, then a new betting site could well be the option for you. Many new bookies will offer punters a well-designed website full of unique features. Some of these sportsbooks are also known to offer new customers some of the most player-friendly sign-up offers around.


  • Player-friendly welcome offers
  • unique promotions for existing players
  • Intuitively designed websites


  • Lack of mobile app
  • Reduced number of exciting features like live streaming and bet builders
Bet £10 Get £30 in Free Bets
Our score: 78%
Bet Target
Bet £15, Bet £10 Free
Our score: 70%
Bet £15, Get a £10 Free Bet
Our score: 84%
Mr Play
Bet £10 Get £15
Our score: 73%
Bet Neptune
Bet £10, Get a £10 Free Bet
100% Up To £200
Our score: 93%


Choose Your Perfect Banking Method

When you’ve found the right betting offer for you, you’ll usually have to make a deposit to get started. If you get lucky and land any winnings, you may want to withdraw your winnings. It’s important that you choose a casino that allows you to do both with a payment method that suits you. Let’s take a look at some of the most popular banking options available at online casinos.

Debit Cards

Debit cards are the most popular payment option for online gamblers, largely due to convenience. If you have a bank account, you likely have a debit card or easy access to one. Industry-standard data encryption software also keeps all your personal information safe when you’re betting online. Unfortunately, the withdrawal process can slower than other payment methods at some casinos, taking a maximum of five working days. This won’t always be the case, however, as some betting sites can process debit card withdrawals in 24 hours while those offering the Visa Fast Funds service will give you your cash in as little as four hours.

Paypal casino logo

E-wallets are one of the most widely used banking options for sportsbook customers and it’s easy to see why. Deposits are usually processed instantly while withdrawals can be in your e-wallet account in as little as 24 hours. You may run into some difficulty when claiming a welcome bonus with e-wallets like Skrill, Neteller and PayPal. Some of these e-wallets will be excluded from certain bonuses so it is advisable to read the full terms and conditions of a bonus before you claim.

Prepaid Cards

If you’re looking for one of the safest deposit methods when claiming your welcome bonus, then look no further than a prepaid card like a Paysafecard. Customers can buy a Paysafecard in one of several values either online or over the counter using cash. As such, there is no need to share any of your personal banking information with the sportsbook when you deposit your funds. Paysafecards come with some pretty stringent withdrawal restrictions, however, as you won’t be able to access your cash using the banking option. As such, you will have to use a different payment method to withdraw your bonus funds.

Some betting sites like Betfair operate a ‘closed-loop policy’ which means that you can only use one payment method when both depositing and withdrawing your funds.

Gamble Responsibly

How to Keep Your Gambling Safe

Gambling at an online bookmaker should first and foremost always be a form of entertainment. So if you feel that your habit has gotten out of control, then there are a number of different tips you can follow to stay on top of it. 

Time & Deposit Limits 

All betting sites licensed by the UK Gambling Commission (UKGC) must provide players with a collection of tools to help them stay in control. Deposit and time limits are some of the key tools available to punters. Customers can set up their own limits on how much they want to deposit or how long they want to spend at a particular betting site. Once your deposit limit has been reached, you won’t be able to spend any more cash at that site until your limit runs out — this can be over 24 hours or longer. Once your time limit has been reached, however, you won’t be able to access the site at all until that time limit has run out. 

Self Exclusion 

If you feel that deposit and time limits won’t be enough to help your gambling problem, then you can opt into a self-exclusion scheme. Organisations like GAMBAN run such schemes which punters can sign up to in order to exclude themselves from all UK gambling sites for a period of up to five years. 

Gambling Charities

If you feel like your gambling problem has become an addiction, then there are a number of excellent charities you can get in touch with. Organisations such as offer problem gamblers a wealth of helpful information on how to tackle their addiction as well as the National Gambling Helpline which is run 24/7. Gamblers Anonymous is a good option for those seeking advice from other problem gamblers with group therapy sessions run right across the country. You can also seek advice and treatment on the NHS as gambling addiction is now a recognised medical condition.

Ready to Play?

Claim Your Welcome Bonus

Now you’ve had a taste of the sports betting bonuses on offer, you’re probably keen to find your perfect bonus deal and start betting. Whether you’re in search of free bets or matched deposits, there are plenty of opportunities to boost your betting bankroll. Not sure where to start? Check out our list of the top online bookies with the best welcome bonuses to find a favourite. All you need to do is compare, pick a top site and sign up to start betting.

Can I claim a welcome bonus as an exisiting customer?

No, sports betting welcome bonuses are exclusive to new players– but this doesn’t mean existing players need to miss out. Sports betting sites are always releasing promotions to reward existing customers and to keep them coming back for more.


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  1. – ‘Bet Online – Pay with your Skrill Account’
  2. – ‘Pay online’
  3. – ‘Advice for safer gambling’ 

The people behind this page's online gambling content experts helped write, edit and check this page:

Daniel is Head of Operations at He has half a decade of experience writing on topics including sports betting, online casino and the NBA. Daniel also covers Premier League football for news and has interviewed Louis Saha, Richard Dunne and Gary Pallister. In his spare time, Daniel enjoys film photography and making Spotify playlists.