FanDuel Sportsbook, the current market leader in New Jersey’s sports betting space, has begun live testing of its sports betting app in Pennsylvania.
This brings the total number of online sportsbooks in Pennsylvania to four.
The daily fantasy sports provider turned sportsbook began live testing of its app on Monday 22 July, which ran from 7:30 pm to 11:59 pm. Testing was initially scheduled for 4 pm but was delayed due to technical difficulties.
FanDuel will continue to test its app on Tuesday between 2 pm and midnight and on Wednesday from 12 pm to midnight. If testing is successful and the Pennsylvania Gaming Control Board (PGCB) is satisfied, FanDuel will be given the green light to complete a full rollout of its betting app in the Keystone State.
The FanDuel Sportsbook PA app
Surprisingly, Pennsylvania bettors aren’t required to download a separate betting app to use in Pennsylvania. Users that already use the FanDuel Sportsbook app in New Jersey must simply download an update to the app. The app uses geolocation technology to determine whether a user is located in New Jersey or Pennsylvania.
Just like the FanDuel’s online betting operation in New Jersey, Pennsylvania punters will be able to access the sportsbook via desktop computers or by using a mobile betting app available on Android and iOS devices.
The FanDuel Sportsbook app is also the first sports betting app available on iPhone devices in Pennsylvania.
Can FanDuel replicate its NJ success?
With the launch of FanDuel’s online betting component in Pennsylvania, the big question is whether the company can replicate the success it has seen in the New Jersey sports betting market.
FanDuel has dominated the New Jersey market for several months now with a land-based sportsbook at Meadowlands, online betting site and mobile betting apps.
In Pennsylvania, the operator currently operates a land-based sportsbook in partnership with Boyd Gaming at the Valley Forge Casino Resort. Although land-based revenue for the venue has been unremarkable, the launch of online betting could provide it with a significant boost.
In June, the first full month of legal online betting in Pennsylvania, 41% of wagers were placed via online and mobile devices.
FanDuel and sports betting
FanDuel has quickly established itself as a force to be reckoned with in the US sports betting space.
The operator currently operates five land-based sportsbooks with one in New Jersey, New York, West Virginia, Pennsylvania and Mississippi.
On 19 July the FanDuel Sportsbook at Tioga Downs in New York held its grand opening ceremony. The venue is one of four upstate New York casinos to offer land-based betting.
If FanDuel can continue to establish a foothold in other US states, the company may emerge as one of the leaders in the US sports betting industry.