Wynn Resorts announced it has entered into a strategic partnership with the European digital sports betting operator, BetBull.
BetBull is based in Malta and Currently holds a license to operate in the UK.
This partnership will combine the Wynn Resorts brand and BetBull’s digital sports betting technology, allowing both companies to capitalize on the US sports betting market.
Although Wynn already has sports betting operations in Nevada, this move marks Wynn’s first steps to expand its sports betting operations across the US after the PASPA repeal.
This deal will also provide an opportunity for BetBull to expand its presence outside of the European markets where it currently operates.
On top of this partnership, Wynn has purchased a 22.5% stake in the European operator.
This news comes weeks after DraftKings poached Jonny Avello, Wynn’s former Executive Director.