Betfred is set to launch sports betting operations in Pennsylvania with its latest deal.
Betfred has announced its entry into the Pennsylvania sports betting market through an agreement with Wind Creek Casino & Resort Bethlehem.
What’s covered in the deal?
Under the deal, which is still subject to regulatory approval, Betfred will offer land-based sports betting at Wind Creek as well as state-wide online and mobile sports betting. Betfred will also provide Wind Creek with compliance, support, marketing and trading.
James Dorris, Wind Creek Hospitality’s President and CEO, said: “We look forward to the opportunity to work with BetFred to offer sports betting at Wind Creek Bethlehem. Their experience and leadership in the sports wagering market gives us confidence that BetFred is an excellent partner as Wind Creek Bethlehem expands gaming offerings in Pennsylvania.”
Mark Stebbings Betfred Group Chief Operating Officer, said: “Betfred have been providing sports betting in the UK for over 50 years and we are delighted to partner with Wind Creek Bethlehem where we will share our joint expertise. As part of our partnership, we will provide excellent service and value for the sports bettors both on-premise at Wind Creek Bethlehem and online to the wider population of Pennsylvania.”
Betfred in the US
In July 2019, Betfred marked its entrance into the US through a partnership with the Elite Casino Resort-owned Grand Falls Casino in Iowa. The operator is preparing to launch its Iowa sportsbook this week.
Last week, Betfred announced a partnership with the Saratoga Casino Black Hawk to offer sports betting in the state of Colorado. The state of Colorado is one of the latest states to legalize and approve sports wagering. The Centennial State narrowly legalized sports betting in November 2019 after voters approved the sports betting measure through a referendum.
Sports betting in Pennsylvania
Since its launch, Pennsylvania’s betting market has seen tremendous growth and shows no signs of slowing down. In just over half a year of online wagering, Pennsylvania sportsbooks appear to be mirroring the success seen by the New Jersey sports betting market.
Although the figures posted so far are incredibly positive, the state’s tax rate of 36% still poses an issue for operators hoping to maximize profits.
There are currently 10 land-based and seven online sportsbooks operating in the Keystone State.
Mobile and online sports betting officially went live in Pennsylvania in May 2019, when SugarHouse Casino launched its online betting platform, PlaySugarHouse. Currently, Pennsylvania bettors have access to a handful of online betting options, which include Unibet, DraftKings, FanDuel, SugarHouse, Rivers, Parx and Fox Bet.